Samsung Launches World’s First Micro RGB TV, Setting a New Standard in Premium Display Technology

August 14, 2025 – Samsung Electronics Co., Ltd. has unveiled the world’s first Micro RGB television, a groundbreaking innovation that promises to redefine the future of premium home entertainment. The flagship model boasts an impressive 115-inch ultra-premium screen, powered by micro-scale RGB LED backlighting for unparalleled color precision, contrast, and immersive viewing.

Revolutionary Micro RGB Technology

Samsung’s proprietary Micro RGB Technology arranges micrometer-sized red, green, and blue LEDs — each under 100µm — in a precise grid behind the display panel. This allows independent control of every RGB LED, far surpassing traditional backlighting methods. The result is exceptional brightness, perfect blacks, and 100% BT.2020 professional-grade color accuracy.

AI-Driven Picture and Sound Optimization

The Micro RGB AI Engine uses advanced real-time processing to enhance both visuals and audio, analyzing each frame for optimum performance. Samsung’s Micro RGB Colour Booster Pro transforms dull tones into vivid, lifelike shades, ensuring a cinematic experience at home.

Comfort and Design Excellence

Samsung’s Glare Free Technology minimizes reflections in bright environments, while the slim metallic frame seamlessly fits into modern interiors. The TV also features Samsung Vision AI, which adapts picture and sound dynamically, and the upgraded Bixby voice assistant with generative AI for natural, personalized interactions.

Security and Privacy with Samsung Knox

Beyond entertainment, the Micro RGB series prioritizes user data protection with Samsung Knox, offering multi-layer security against threats, keeping privacy at the forefront of the premium TV experience.

Global Rollout Plans

Following its debut in Korea, the Samsung Micro RGB TV will launch in the U.S. and Canada soon, with additional global markets to follow. Multiple size options will be available, catering to diverse preferences and premium home setups.

FAQs

Q: What is the size of Samsung’s first Micro RGB TV?
A: The flagship model features a 115-inch ultra-premium display, with more sizes coming soon.

Q: How is Micro RGB different from traditional backlighting?
A: Micro RGB uses micrometer-sized RGB LEDs for precise control, delivering superior brightness, contrast, and color accuracy compared to standard LED technology.

Q: Does the TV support full BT.2020 color coverage?
A: Yes, it offers 100% BT.2020 professional-grade color accuracy.

Q: When will it be available outside Korea?
A: The global rollout begins in the U.S. and Canada, with more regions to follow later in 2025.

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